Legal Marketing

Legal Marketing

Professional copywriters are trained in writing articles with useful information pertaining to your business, in this case the legal field.

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Law Firm SEO

Law Firm SEO

Legal Marketing Guide has created a website dedicated to posting informative articles about the business of advertising law offices and law firms.

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Legal Blog

Legal Blog

Use your blog not only as a place to share educational information with your readers, but also to share your firm’s latest successes and changes.

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Your website is usually a place of legal advertising; it may also be educational and provide information. However, just as you wouldn’t announce all of your beliefs the second a potential client walks through the door, you’re usually going to be a bit conserved with your opinions on your website. A blog is completely the opposite. A blog is where readers expect to see your thoughts and beliefs, where you can start discussions with people around the world. If you update regularly, post interesting pieces and respond thoughtfully to your reader’s comments, you will eventually build a sturdy and flourishing community of readers and writers.

A blog is the name given to a blog that is specific to law firms. It has the ability to market your website online in a powerful and innovative way and can provide many benefits to your law firm and your website’s conversion rate. Blogs are becoming increasingly popular and these days it’s actually unusual to find a small business that has a website without a blog attached to it, and that goes for law firms as well.

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Your firm is constantly changing and moving. While your law firm website stays static, you’re working on a multitude of different cases, meeting new people, attending events, and making additions to your team. When a potential visitors comes to your website and sees that everything is the same, they miss out on the moving energy of your firm.

The more times a website is updated, the more search engine robots will value that website. If you make a beautiful website and never update it, both robots and human visitors will gradually have less and less of a reason to visit. A blog is a good way to constantly add new content to your website and prove that you still relevant in the law community. Also, throughout your blogs you can include links both out of your site and to other pages on your own site, which makes your website more connected, and improves accessibility.